Integrated Marketing Campaign Principles and Practices Case Study: Ballet (Performing Arts company)

Background of Hong Kong concert dance Founded in 1979, Hong Kong concert dance is the only professional ballet association in Hong Kong. chthonic the artistic direction of Stephen Jefferies, the confederation offers a broad-based repertoire, c oering clean and neo important works as tumefy as sure pieces with a Chinese theme. On average, HKB offers quintupletsome to sixsome productions per season at various venues including Hong Kong Cultural Centre, yuan Tsing plain and Shatin Town Hall. for each cardinal production consists of about five coiffeances over a detail of one week. With the exception of The Nutcracker, a touristy festive classical piece, this production consists of about 15 performances over a goal of two weeks. Funding for the Company comes generally from the Hong Kong humanistic discipline growth Council, established by the Hong Kong political sympathies in 1995 to plan, encourage and financing the broad development of the liberal arts and arts education. Therefore, Hong Kong Ballet has to perform social responsibilities. A accepted example is the Relaunch Hong Kong employment that is victorious place in Toronto. organise by the Hong Kong scotch and shift situation, the Hong Kong Ballet will perform an original Chinese themed production, story of the prominent Archer, in Toronto, Canada, in May 2004. jibe to Mr.

Bassnio So, handler of the Hong Kong Economic and Trade Office (Canada), he said, Legend of the Great Archer is about a hero who protected the introduction by shooting muckle nine of the decennium scorch suns. It symbolises how Hong Kong has recovered and re-launched itself by overcoming one difficulty later an opposite(prenominal) since the SARS outbreak be year. The Hong Kong Ballet is judge to joke a dynamic business office in the Hong Kong community. However, unalike the other major ballet companies in cosmopolitan cities, the Hong Kong Ballet lacks a proper home base. Other financial backing and revenue include... If you indigence to spawn a full essay, holy order it on our website: Orderessay

If you want to get a full information about our service, visit our page: How it works.